This bill requires Web browsers to have an easy-to-find (and use) setting for consumers to send an opt-out preference signal by default to every site and app they interact with.
This bill requires Web browsers to have an easy-to-find (and use) setting for consumers to send an opt-out preference signal by default to every site and app they interact with.
GDPR gave us the cookie banner that both consumers and website owners hate. Legislation absolutely can affect change.
Not to mention, the GDPR has teeth… I don’t know if ignoring the opt out would be a GDPR violation, but I wouldn’t be a bit surprised.
And while the laws aren’t remotely in the same jurisdiction, no browser is going to provide a different version just for California, so European users will likely get this as well.