• jimmydoreisalefty@lemmy.world
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    4 days ago

    TIL about Offbrand and that they were a worker co-op.


    OFFBRAND is a creative agency and content studio founded in 2022 by professional gamer, host, esports commentator, competitor and entrepreneur Ludwig Ahgren, executive Nick Allen, and content creator Nathan Stanz. The company focuses on creative ideation and production across established and emerging digital platforms for brands and creators looking to reach gaming-centric audiences.[1]


    Image to Text below:

    offbrand [Logo]

    offbrand is becoming a worker cooperative.

    When we started this company, we did so with the belief that creators deserve to own a fair share of the value they create. Over time, we’ve come to realize that same philosophy should extend to everyone at offbrand.

    Each full-time offbrand employee will have a vote on the direction of the company, and our profit pool will be shared evenly amongst co-op members. We want each person at offbrand to be empowered to have a say, decide collectively on our future, and benefit from those decisions.

    We believe this will lead to a stronger, happier, and more sustainable company.

    Thanks for all the love and support.

    • the offbrand team

    6:20 PM | Jun 7, 2024 | 1M Views


    Source: https://x.com/offbrand_studio/status/1799250052919210311


    1. [1] https://theorg.com/org/offbrand ↩︎

    • realcaseyrollinsOP
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      4 days ago

      It’s a shame what happened. I was rooting for this company and was hoping that running stuff like Ludwig’s events and the Streamer Awards would boost their profile.