Currently trying to get more users for a tool I’ve built and launched. It’s crazy how the tool is free to use and people can give honest feedback, yet I’m still not getting enough users.

It’s an ATS tool (aihrly) where from creating a job, to receiving applications, all the way through to making the final offer, everything happens on one platform.

At the moment, I reach out to HR professionals via LinkedIn and email, make LinkedIn posts, and share in WhatsApp communities and Facebook groups.

Is there anything I’m not doing right? Are there strategies or approaches I’m missing? What other marketing strategies can I explore?

Also, are there any African-based HR communities you know of that I could join (WhatsApp, Facebook, LinkedIn, Slack, Discord)?