Google pays Apple Inc. 36% of the revenue it earns from search advertising made through the Safari browser, the main economics expert for the Alphabet Inc. unit said Monday.
If it wasn’t Google, they would take Microsoft money. I don’t think they want to do their own search engine. I think they might even put DuckDuckGo as their main engine before making a new one.
It probably won’t take much to Apple to create their own search engine and send everybody there instead. They need a big incentive for not doing that.
If it wasn’t Google, they would take Microsoft money. I don’t think they want to do their own search engine. I think they might even put DuckDuckGo as their main engine before making a new one.