How do these companies come to that conclusion? I think most people start to smell after only 24 or 48 hours max so how do these companies get 72 hours out of their testing?
Im assuming they’re fudging their numbers but at what point does it become false advertisement?
If I had to guess, someone in Marketing noticed that the 48-hour protection sold better than the 24-hour protection, so they decided to put 72-hour on the label
Who isn’t using deodorant daily?
👋
I’m bad about remembering.
Then again, I suspect I somehow may have ended up with the good gene as I have incredibly dry ear wax. On top of that I typically use antiperspirant instead of deodorant anyway, because I dislike feeling wet.
I totally get that. Memory and routine can be a bitch
I was imagining a scenario where someone intentionally waits the 72 hours