This just isn’t true, though. Obviously it’s true of more savvy users and old internet fogeys, but cost-per-click on ads just is not all that high.
Billions of people do click ads. These clicks are worth in the realm of hundreds of billions of dollars. There’s a big demographic gap here where half of users happily click ads all day long, and half actively avoid them. A lot of advertising is sneaky, too, it’s not all a big banner with a legally required disclaimer, a lot of it the algorithm being ‘adjusted’. So we probably all click a lot more ads than we care to realise
Just do any ad campaign on Facebook or Google, and with very little effort you can absolutely generate a lot of traffic.
People demonstrably do think that way, young and old alike.
This just isn’t true, though. Obviously it’s true of more savvy users and old internet fogeys, but cost-per-click on ads just is not all that high.
Billions of people do click ads. These clicks are worth in the realm of hundreds of billions of dollars. There’s a big demographic gap here where half of users happily click ads all day long, and half actively avoid them. A lot of advertising is sneaky, too, it’s not all a big banner with a legally required disclaimer, a lot of it the algorithm being ‘adjusted’. So we probably all click a lot more ads than we care to realise
Just do any ad campaign on Facebook or Google, and with very little effort you can absolutely generate a lot of traffic.
People demonstrably do think that way, young and old alike.