If small mom and pop websites ran by starving artists cannot shame me into turning it off to see their factor75 banner what makes you think I will do it for you?

  • RedQuestionAsker2 [he/him, she/her]@hexbear.net
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    10 months ago

    Seriously, what would they even advertise?

    I go to a restaurant that has a projector set up on the wall and it just plays its own commercials on loop. It’s like, I’m already here, asshole.

    • Awoo [she/her]@hexbear.net
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      10 months ago

      It’s for remarketing which is a part of marketing intended to engage audiences who have already interacted with a brand but didn’t convert into a sale at the time they interacted. The idea is that you know they’re interested but need to remind them at a later time or they’ll forget about it. The main example used for this is when customers hop on a site, add things to their basket, but then leave without purchasing… You know they were interested but something resulted in them backing off at the last minute, a reminder later on results in sales.